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Title:Bleacher Report Logo RevealMentor: Ara DevejianEdmund LiangMedia:Motion DesignIllustration
Information:Bleacher Report (often abbreviated as B/R) a news platform focuses on trending topics in sports, with an emphasis on delivering opinion-oriented analysis. The concept focuses on the slash of the logo. I interpreted as a divider of the letter b and r. Utilizing the idea of sports rivalries I can see the logo as b vs. r. Whether you’re a Los Angeles Lakers vs. a Boston Celtics fan, a Chicago Bears vs. a Green Bay Packers fan, or a ceiling fan vs. a floor fan. Bleacher report is a neutral platform for passionate fans to express their love for their teams.
Index (School Work):Branding: OFFF FestivalFont Design: Jrue GroteskBranding: Theatre of the AbsurdEditorial: Harmed BookEditorial: SHFT MagazineExperiments: Almost Made itHome